Tag: brand-experience
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Brand Marketing Wisdom From a Marathon-Running Dad
Ever wondered if a 60-something marathon runner could teach you about marketing? In this blog, our Senior Copywriter Rachana Radhakrishnan deep dives into the parallels between her dad’s world of running and the world of brand marketing. Discover how the principles of perseverance, community-building, and adaptability can be applied to help your brand—and even small…
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The Power of Private Social Apps: Exclusive Communities for your B2B Brand
For B2B brands that are tired of shouting into the social media void, there’s a new strategy in town. Private Social Apps. This game-changing strategy transforms fleeting interactions into lasting relationships. Uncover how exclusive, brand-owned platforms are revolutionizing B2B engagement.
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Experiential Marketing Is Giving Retail The Therapy It Needs
Everybody thought the Covid-19 pandemic and the rise of digital would kill off the classic retail store. Well, we were wrong. New age brands are finding fun ways to re-engage the shopper.
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The Digital Runway: When Fashion Meets The Future
With the explosion in virtual worlds of gaming and social media, digital avatars are fashion’s next big disruptor. How can the industry ride the wave, find fresh engagement opportunities, and unlock new revenue streams?